Every day, successful automotive dealers work diligently to boost their advertising effectiveness, improve floor traffic, increase units & grosses, enhance CSI & SSI scores and income, and elevate service absorption.
Applied Concepts, Inc. offers tools to help any dealer improve these key performance indicators. For advertising effectiveness, the Company offers incoming ad call tracking & monitoring. It offers Zero2Ten which converts your internet leads into on-the-spot phone calls for your sales consultants. For improving floor traffic; Applied Concepts can help to convert more phone ups into show ups using phone skills training. For increasing units & grosses, Applied will do a phone survey of the 80% unsold floor traffic that leaves your store in their own vehicle. To create more income from CSI scores, the Company performs customer service experience phone follow up surveys to make sure they are happy and come back. To elevate service absorption, Applied provides phone skills training to increase customer pay revenues.
All of Applied’s phone solutions can standalone or be integrated up to and including an outsourced Business Development Center (BDC).