HUSTLER Hollywood is unlike any other erotic shop in the nation. We’re known for our clear values and openness to different sexual expressions. We’re a part of an empire that was built by Larry Flynt, a legend who fought for free speech at an unfortunate time of puritanism. HUSTLER icon Larry Flynt even attended the Grand Opening of the San Jose store, along with adoring fans and loyal customers. The first HUSTLER Hollywood store opened on the world-famous Sunset Strip in 1998 with a mission to adapt the HUSTLER reputation into a sophisticated lifestyle brand. We’ve stuck by that mission ever since. Shop your favorite toys and products in our San Jose store, and let us help you spice up your love life.